Inbound strategy, copywriting and SEO to help your brand say
the right thing to the right people at the right time.
And brand awareness as well.
+2M clicks*
+1M inbound revenue**
+30% increase in pipeline volume**
* Measured in Google Search Console and third-party tools.
** Ballpark figures. The real, pretty numbers are protected under NDAs.
➜ Identify target audiences
➜ Discover what resonates with them
➜ Define (or follow) the brand voice
➜ Write engaging content for various platforms
➜ Make all pieces discoverable by Google and LLMs
➜ Package it all into a cohesive inbound marketing strategy
It’s a lot of work and it’s not fast or cheap to get there, but it’s worth it.
Good content drives organic growth, makes your brand more visible, and put money on your pockets.
Check out some case studies to see our approach in action.
➜ +185% organic traffic growth for a marketing agency
➜ +6k daily clicks for a education SaaS
➜ +1M in revenue for a marketplace
➜ +30% in blog engagement for a marketplace
➜ +50k daily clicks for a bootstrapped newsletter
➜ +20k followers for a C-level Instagram profile
➜ +5k organic growth for a edtech Instagram profile
“Niofika Café serves the best coffee in Stockholm. It’s not even close.”
Coffee Snob
“Niofika Café serves the best coffee in Stockholm. It’s not even close.”
Coffee Snob
“Niofika Café serves the best coffee in Stockholm. It’s not even close.”
Coffee Snob
That really depends on what you need to be done. We don’t sell standard packages because we feel content doesn’t really work that way. Instead, after you get in touch, you’ll get a custom quotation based on your brand specific needs and goals.
Social posts, ads, emails, landing pages, homepages, service pages, product pages, SEO content, ebooks, whitepapers, guides, podcasts, short and long video scripts, C-levels LinkedIn posts, billboards… If you need it, we write it.
Yeah, we are wordsmiths and strategists first, everything else second. We don’t do design or videos, but we can connect you to good professionals on those areas.
We do three internal rounds of reviews before a piece of writing reach you. Humans do that, but machines help when the content doesn’t involve any proprietary or sensitive data.
Just tell us and we’ll go back to the scratchpad. If we send it to you two times and it still doesn’t click, we’ll hop into a quick call to sort it out.
After you hire us, the first weeks will be spent studying everything about your brand, your market and your target audience. Only then we’ll start sending you stuff to read and approve.
The strategy will probably take a few months to work. This happens for many reasons, but mostly because 1. inbound content is hard as heck to attribute properly 2. search engines take time to index and rank stuff 3. it takes time to be familiar to your audience 4. inbound marketing requires a library of content, not single pieces 5. we’ll aim for people that are not ready to buy yet 6. succes depends on distribution too.
No, not really. We are adamant against using AI for writing and also hate sharing our clients data to LLMs. We’ll only do that if you explicitly allow us, and only for content planning/drafting.
By the way, we also hate AI text detectors because they are mostly sh*t. If you agree to work with us, please trust us when we say AI is isn’t writing the words your brand is posting.
Actually every time I wrote “we” here, I was refering to me, Elyson Gums, or EG. Our (my) brand is in a really weird state, where is not really an agency, but also not a personal brand. Anyways, I’ll write most of stuff. When needed, I’ll hire other copywriters and review their work. And, of course, when that happens I’ll let you know before we start working togheter.